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Local Association Executive Resources (AEs Only)
Mission Statement: The Mission of the Pennsylvania Association of Realtors® is to protect private property rights, facilitate a consistent and reliable marketplace, and promote the professional, ethical and profitable practice of real estate.
Vision Statement: PAR Members value the experience provided by Realtor® organizations.
PAR’s Primary Customer: The Primary Customers of PAR are the local associations that serve the members.
Value Proposition: PAR will lead the way in coordinating, creating, and marketing the Realtor® organization’s value proposition in Pennsylvania.
Political Advocacy: PAR will lead the statewide effort to position the Realtor® organization as the most effective advocate for the real estate industry and private property rights in Pennsylvania.
Professional Leadership: PAR will take a leadership role in defining and promoting the professional, ethical and competent practice of real estate.
Operational Excellence: PAR will provide great value to the members by creating a strategic-based culture.